Job Offer: Digital Strategist:Basil Communications Private LimitedJob description:
Jobs By This Recruiter Job Description . Basil is seeking a digital strategist, performance oriented and whose willing to undertake the below functions :i. Create personas for client’s brands and for Basilii. For each persona identify where they reside online using a combination of search volumes, website analytics, social media analytics, content research tools, google ads words, social media ad tools, competitor analysis and secondary researchiii. Work with the client to identify which channels are likely to work for them and define what type of content they should createiv. Leverage influencers, content partnerships and other vehicles to get the right message in front of the right audiencev. Create ROI driven media plans including paid partnerships to achieve client goalsvi. Should be able to advice how much media spends the client should invest in order to get the desired resultsvii. Will work with servicing, copy and design teams to arrive at monthly, quarterly and yearly plans for the clientviii. Will present media performance to the client and will iterate to constantly optimize performanceix. Will work with internal SEO, marketing ops and tech teams to drive analytics and constant performance improvementsx. Write one content piece per month related to digital strategyxi. Mentor junior Digital Strategist and provide a learning path for them Other/Special Requirements . Should be numbers oriented and comfortable with various metrics related to website traffic, ad performance and social media performanceTools – Proficient in Google analytics, Facebook ads manager and AdWords. Should know or should be open to learning tools such as SEMRush, AdEspresso, Third party analytics software.Should be aware of ad platforms other than Adwords and Facebook such as Taboola, Outbrain, Bing and so on Appropriate qualifications . » Bachelor's degree in significant filed practice: . » 5 to 7 yrs. Contact Person: . » Deepa income: . » As per industry satndards Application Process: . » Email your resume at hr@basilglobal.com, deepa@basilglobal.com Apply nowsave for laterNew User? Register Now Apply Now Save for Later Share » » » Jobs in Alphabetical Listing Advertising Marketing (1) Brand Management (1) Business Development (1) Creative Web Design (1) Design (1) Digital / Web (1) Digital Marketing (1) Finance (1) Media Planning (1) Others (1) Social Media Marketing (2) Studio (1) Technology / Information technology (1) Skills:
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